our purpose

In 2020, Mathew decided to draw a line under a fifteen year career in financial markets to go on a mission to encourage, enthuse, educate and empower urban communities to grow some of their own food. Fuelled by the pandemic and the belief that city dwellers would all want to live more sustainable, food secure, happier, healthier lives, he began laying down designs to blend modular furniture aesthetics with simple modern farming techniques.

In July 2021, the Grobrix micro wall farm was born.

Gareth is an Urban Farmer and Business Development manager. After spending many years in finance, this seemed like the ideal move. With a love for nature and a passion for cooking, this is the perfect platform to embrace his passions. You will always find him engaging, empowering and encouraging new urban farmers with his knowledge of herbs and food.

Greg has 20+ years of experience leading technology organizations for multinational corporations including Goldman Sachs, Barclays Capital, and Standard Chartered. He is also the Founder and CTO of Always On Time (AOT.plus), a cloud-hosted no-code platform enabling small to medium-sized businesses to go digital with their scheduling, services, and more.

Greg has led technology organizations across a wide range of disciplines, and has a deep passion for all things technology.

A hands-on and pragmatic leader, Greg uses technology, data, agile techniques, automation, and more to deliver solutions that simply work.

Craig’s interest in food security was sown during his food science studies. His passion for urban farming led him to take a stint in a Dutch-based agritech company. Now at Grobrix, he’s excited to help urban communities reconnect with their food sources and share his knowledge to inspire others.

With a passion for sustainable food sources and biodiversity, Christopher is an experienced legal and governance professional working with a global leader in sustainability and efficiency. To keep his entrepreneurial spirit active Christopher is also co-founder of Hub2XC – a Singapore based group that became an early investor with Grobrix. Christopher brings his legal expertise to embed global best practice into local solutions and to help manage the ever increasing complexity of multi regional supply chains. At his own farm in Australia, Christopher is adopting the core principles of permaculture and the syntropics approach to reintroduce more biodiversity via local indigenous fruits and produce.

“Sustainability of the food chain with closer proximity to its production will ensure a more secure and exciting “farm to fork” experience and Grobrix is well positioned to ensure this is achievable within an urban environment which I am proud to be part of”

Lauren is an internationally renowned sustainability and urban resilience expert. She is Co-founder & Executive Director of the Resilient Cities Network – the world’s leading urban resilience organization, representing members in over 100 cities and 47 countries worldwide. Her focus is building the capacity of cities, communities and individuals to respond to climate change and to increase equity and well being. As a certified holistic health counselor and yoga instructor, she takes a systems approach to all she does. A New Jersey native, Lauren lived and worked in Belgium, Peru, the Philippines, Spain, Thailand, the UK and Viet Nam before settling in Singapore. Lauren brings nearly two decades of experience in sustainable finance, nutrition and international cooperation to Grobrix.

Richard is a recognised marketing communications leader, C-suite advisor and business innovator, with networks across the corporate sector and marketing services industry throughout Asia Pacific and into Europe and North America.

Growing up in Scotland, with qualifications in Biotechnology & Marketing, Richard has enjoyed a 30+ year career working with leading brand-led orgnanisations and government bodies, across the UK, Australia, New Zealand, China, Japan, Korea, India, and throughout SouthEast Asia.

Based in Singapore, Richard brings extensive branding and marketing communications expertise and networks to Grobrix.

Joe was the founder and CEO of Cafco Development, Inc, an award-winning Boston based restaurant development company, he has served as President of TriMark United East and EVP-Strategy for TriMark USA, helping to grow the company to largest restaurant equipment and supply company in the US in 2019 with sales of $1.9 billion. Joe is an advisor to ReDish, a leader in the food container re-use market and to Green City Growers, one of North Americas largest urban agriculture companies. He currently serves as President and CEO of PMT Development, focusing on assisting growth orientated companies on people, culture, and leadership strategies to maximize the company’s potential. A Babson College graduate, Joe is passionate about entrepreneurship, leadership, and sustainable agriculture.

With nearly three decades of experience in procurement and supply chain strategy, BahRachael Jane (FCIPS chartered) is a passionate advocate for ethical sourcing, ESG-driven procurement, and business transformation. As the founder of KaiCari Impact Group, she helps organizations embed ESG practices into their procurement functions, upskills procurement community to enable impact while maintaining commercial excellence.

She is also a certified coach and integrates holistic approaches to leadership and professional With nearly three decades of experience in procurement and supply chain strategy, Rachael (FCIPS chartered) is a passionate advocate for ethical sourcing, ESG-driven procurement, and business transformation. As the founder of KaiCari Impact Group, she helps organizations embed ESG practices into their procurement functions, upskills procurement community to enable impact while maintaining commercial excellence.

She is also a certified coach and integrates holistic approaches to leadership and professional development. Beyond work, she’s a devoted mother of four, a wellness advocate, and a lifelong learner.

Rachael brings her knowledge of ESG, food category management and also sector knowledge to Grobrix to support sustainable growth.

Martyn has nearly 20-years experience leading and driving sustainability across a wide range of industries including the public sector, retail, consultancy, power generation and real estate.

His areas of expertise are sustainability strategy, sustainability data and emissions, ISO 14001 and 45001 certifications, energy, water and waste especially within the built environment and training. He firmly believes that raising peoples’ awareness and understanding should be the first starting point when helping companies on their sustainability journeys.

Beyond work he is a passionate golfer, classically trained piano player and a recent beginner of yoga as well as being married with two children.

Martyn brings his passion, knowledge and expertise to Grobix with a mindset that having fauna and flora that employees can enjoy and also take home and eat in a workspace should be the norm in every workspace globally.

A nutritionist by training, Charlotte Mei is a media personality and self-taught cook with a mission to get more people into the kitchen, help them build a relationship with food, and get them interested in what they eat.

Through her website and social media platforms, she shares fuss-free recipes, nutrition tips, zero-waste alternatives, and her composting journey to help more people live more mindfully and consciously. In her recent TEDx talk, she combines her interests in nutrition and sustainability, and shares the importance of the relationship between our dietary choices and the health of our planet. In February, she will be launching her podcast, In A Bite, that will cover all things related to food, nutrition, and the human body.